About
Hi, I'm Ana
I design and build websites, presentations and digital visuals for businesses where the details matter, from boutique hotels and wedding brands to wine, fragrance and independent makers.
Where and in which language
I live in Brno and work with clients anywhere. Calls and meetings are in English. You can write to me in Czech, and for a meeting in Czech, a Czech-speaking colleague I work with comes along.
I'm naturally drawn to businesses with personality. I love discovering the people and ideas behind them, understanding what makes them different, and finding ways to bring that character into the digital world.
For me, good design has two jobs. I want you to feel proud of what we've made, and I want the people discovering your business to feel something too. But I also want it to work: to help visitors understand what you offer, find what they're looking for and feel confident taking the next step.
Beyond the visuals
My background is in business analytics and process automation, so I tend to look beyond the visuals. I'm interested in how your business works, what your customers actually need, and how design can make things easier for both of you. Sometimes that means rethinking how a website tells your story; other times, it's a small change to a process or an automation behind the scenes.
I keep learning and exploring new creative possibilities because I love this work. Every project is a chance to understand something new and make something that feels right for the people behind it.
And that's probably my favourite part: turning someone's ideas into something they can't wait to share.
What I bring
Visual storytelling
Art-directed images, type and motion that set the mood before anyone reads a word.
A business mind
Clear structure, offers in a sensible order, and a short path from first look to booking.
Care in the build
Pages that work on a phone, with a keyboard and for people who use assistive technology, checked before launch.
How a project runs
Brief
Your enquiry or a short call: what you need, who it is for, and what the work has to do.
Direction and price
I look at your audience, what you have now and what others in your field do, then propose a direction, a plan and a price.
Making it
Depending on the service, I design, write, build or set it up, with rounds of changes agreed in the price.
Handover and after
The finished work, a short guide or video where it helps, and a check-in once it is in use.
